This video for Kate Nash's song "We Get On" is a mainly narrative video with an element of performance from the singer. Due to the nature of the song and the lyrics, the narrative is very clear and strong and appears to be well planned out. It keeps the audiences attention throughout as there is a storyline that progresses throughout the duration of the song. The only element of conceptual in this video is the use of animation and graphics that make it seem slightly bizarre, yet only in a way that suits this indie/pop genre. The animations are very girly which go hand in hand with the nature of the song. Costume and msie-en-scene are very well chosen as they fit with the genre and narrative by keeping it simple - the locations being normal, suburban places.
The main strengths I can find in this video include the amount of different shot types and the creativity of the song in general. They have thought of several interesting and different ways to keep the video entertaining whilst sticking to their genre conventions.
There are few weaknesses I can think of, as it is a well put together video. On occasions the acting can be cringeworthy and a little unconvincing and I think that some of the shots are a little too long in places, but other than that I think the video is overall very good and entertaining.
I think it deserves a high grade and therefore am giving it around 38/40. There are very few faults and you can tell there has been a great amount of effort involved in the making of this video, close attention being paid to costume and mise-en-scene.
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